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Unusual Marketing
Case Study Situation:![]() Client was going to a trade show in Las Vegas. They needed a 2 sided, 4 color hand out turned around in 48 hours. Actions: Since there were no good photos of the product, we set up the studio with high end photography of the product and began shooting several variations of the bottle and glass. Second Situation: The logo on the bottle could not be advertised in a printed ad due to federal policy by the FDA. Second Action: Remove the label... digitally. Result: With the label removed, we created a postcard displaying the end product. Postcard was sent to print within 32 hours of the order. The end result was 5,000 units printed in CMYK (4 color) and shipped to the show in Las Vegas. Testimonial - via phone CN - "Not sure how you pulled of this project, nor do I want to know. But all I can say is that it is working and I thank you and the folks over at your company for making us look good!" Back to General Case Studies |
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